How to reduce stress at work

What is the main cause of work place stress?

Modern work life generally means ‘faster than’ before and ‘more of’ than before.  The ‘jargonistas’ call these dynamism and complexity. Research shows those people who know how to cope with stress at work survive with (or even thrive with) ‘faster than’ and ‘more of’.  Well, at least better than those (most of us) that aren’t coping very well with the the pace and amount of change. It is the number one indicator of under performance in every role.

Just look at most people’s work load and the demands being made of them.   “I want it yesterday!” and “Here are another three things to put on top of the five things you are already working on and haven’t yet had time to finish.” These are examples of “faster than” and “more of” – recognise them?

How does stress manifest it self in us?

These two workplace factors (‘faster than’ and ‘more of’) have an impact on us all and we (being human) get stressed in three ways.

Physical stress – We twist our ankle running for the train (ouch!) or over time we develop a 25 degree forward tilt in our neck, (predictor of Parkinson’s in later life!), from looking at a tablet, laptop or mobile screen.  Did everyone just sit up straighter! Our muscles tire, our joints ache, we lack energy, we physically begin to suffer.

Neck stress

Chemical stress – We wash down our micro-waved, gluten laden, salt and sugar filled, 4-minute, ready meal at our desk with a ‘Diet’ drink if it’s a snatched lunchtime – or cheap half-bottle of Chardonnay if its in the evening (Sending chemical shocks to about every system and organ we have including to the vital ones like the nervous system and gut – ‘nuking’ our brains and microbiome!). Then because we eat and drink s**t, we get ill  and on doctor’s advice we then ‘blanket bomb’ what’s left of the system with prescription drugs! You get the picture.

Chemical stress

Emotional Stress – well where do I begin, as we roller-coaster from supercharged Frustrated, Angry, Anxious to undercharged Apathy, Detachment, Depression to gushing Positivity, Determination, Red Hot Passion to Zen-like Tranquility, Contentment… and back round again. A constant emotional fairground-ride with heart thumping, pulse racing ‘highs’ and ‘stomach churning’, nauseating ‘lows’ (aswell as the long tedious, boring bits)  Most of us doing this blindfolded and not in control at all.  Just waiting for the next dip, or climb, or rush as we open our mailbox; walk into the meeting; confront our difficult colleague or admit our limitations.

Stressed man

Humans are naturally, well adapted to deal with all three stresses – to an extent anyway. As a species we are generally great at: repairing Physical Stresses (bones and tissues repair); balancing or neutralising the imbalances of Chemical stress (especially with a  healthy immune system) and providing resilience to Emotional Stress (in all sorts of ways including through our relationships). So should we even worry about it?

Is stress ever a good thing?

Sure, you need some stress in any system or structure for it to perform. That goes for the building you’re sat in now, the bridge your train crossed this morning on your way to work and well, every human being. The building, bridge and human being are all designed with certain amount of stress in the plan.  Which ever of these structures you’re looking at there are two really key issues.

Firstly, what is the maximum stress load of the structure (building, bridge or being)? In other words what is our capacity to cope?

Secondly, how do we know before we reach the point of overload? Once we are beyond this point it can be a fast, slippery slope to collapse.

This is what the Tacoma Narrows Bridge, Washington, USA looked liked on the 6th November 1940:Tacoma Bridge Washington



Any signs of stress!

The next day, 7th November 1940, a windy day, this it what it looked like:

Tacoma Bridge





The stress was just too much! The Pathe News video is great viewing.

This analogy for the human system illustrates the problem.  Everything seems fine one day, then something changes and suddenly we move quickly to over-stressed and then collapse.  Slippery slope!

So how do we know if we are over-stressed or not?

We all know awareness is always key to any change in our behaviour right? We need to notice something, if we are going to change it, simples! (if you’re waiting for rocket science you’re not going to get it!) But the downward, slippery slope of stress presents a problem. We quickly get into self-denial even at the first signs and lose the ability to be self-aware.  Asking the bridge to self-diagnose when the wind picks up (I’m sticking with the analogy – like it or not!) is usually useless.

“Of course I’m all right!”, “Yes, of course I am on top of things”, “Yes, I know its nearly 8pm and I’m still at the office! But its just this time” , “Yes, I know I promised I’d be home to read Johnny his bedtime story. But its just a one-off”. Shall I go on? No?  You’ve got the picture. We carry on believing it’ll come right but the “light at the end of the tunnel” is never reached!  We are in denial a lot of the time.


So, if this self-denial (and therefore an inability to even be aware of over stress) kicks in early, how on earth do we pull ourselves back once we are just on the wrong side of the brink.  Well more often than not it requires somebody else not only to notice for us but then to have the courage and compassion to help.

We are human beings right! We work and live with each other.  We need to have each other’s back, especially those closest to us or those who might rely on us. The bridge needs its engineer and probably these days some fancy technology to notice signs that are indicators of potentially bigger problems to come.

Are there signs that show someone is suffering from stress?

Interestingly,  in us humans the signs follow a pretty predictable path.  We have already mentioned the first step onto the downward slope – self denial!

“Why are you looking at me like that. I TOLD YOU EVERYTHING’S OK!”.

Step 2 is always some sort of performance issues. This can be at the Poor performanceoffice, in the bedroom, in the kitchen. Sometimes these are serious performance issues but often small things that never used to happen, a slip up here, a missed deadline there. Not always glaringly obvious but noticeably different to people around us.  Remember we are in self-denial so we don’t notice or we find other reasons and excuses.  The simple ‘must try harder’ is not usually enough here.  We are already losing grip on the downward slope.

Next comes step 3,  usually  some safety issues. Things get bumped, pranged, twisted, dropped or ignored causing some danger to you or thoseBanana skin around you. It may be distractions, bad decisions or choices.  People can get hurt, its starting to be a bit more obvious and serious!


These issues are then often quickly followed by step 4 another group of Blood pressurehealth related issues.  These may sometimes be small changes that could be explained by something else but are symptoms are of underlying stress.


You only have to look at ‘before and after’ pictures of our world leaders to clearly see some of the outward signs of stress that are manifest Barak Obamaphysically very quickly.

One of the biggest indicators with many people is sleep.  If someone is telling you they are not sleeping well, (unless they are camping out at the time! or they’ve just bought a bargain £39 mattress online!), then there is almost certainly stress in the system somewhere.

I’ll be talking about sleep in a future blog – it deserves much more attention because its soooooooo important!

If you think about it, we largely spend our modern lives either awake in fight/flight mode (adrenaline and cortisol coursing through our veins)  or asleep in rest/digest/repair mode and guess what? If we have disrupted sleep we don’t rest, digest and repair properly! (I told you you wouldn’t get rocket science!)

Human bodies are amazingly evolved systems and much better than the bridges we build, at repairing themselves. BUT if we cut out good sleep the cracks go unrepaired, remain and get bigger.  (warned you about the analogy too – get over it!).  If the next time you go to a your doctor for some minor ailment, if the first question is not “How are you sleeping?” change your doctor!  And don’t take drugs either for a goods night sleep! (Rant over!)

If after self-denial, performance issues, safety issues and health issues we still haven’t taken some action collapse is imminent.





It can happen quickly.  Remember poor Antonio Horta Osario the hero of Santander Bank in the crisis of 2008,who joined Lloyds Bank as a smart, healthy, vibrant, confident, experienced CEO in March 2011 (picture left) and by September, just six months later (picture right) was ordered to take enforced leave and eventually quit after reported collapse due to stress and fatigue. £930 million was wiped off Lloyds share value that day!  Who said you couldn’t put a price on your health!  (But you try being an HR Director trying to get a £50,000 budget for a stress management programme for its leaders!  “Can you demonstrate ROI?” Duh!)

We don’t have to be so helpless to just hope someone is going to notice for us and do something.  Most of us find ourselves in the self-denial place at different times.  I used to convince myself (and still occasionally do) that I cope well with stress. “People have told me so” I would declare.  “Cool under pressure that Keith”. Really?

So what can help people me notice and deal with stress?

Interestingly, there was something I realised that did work for me which I din’t find reading the books (there’s been quite a few of those!) and Googling.

In my role both when I had a team and also with clients as a coach / consultant, I spent time with people in very stressful situations coping or not coping in various ways.  I noticed when I found myself helping others to manage their own stress, I often found myself thinking and noticing things about myself.  I became more in tune with my own emotions, in fact much more when I was coaching or helping others through their issues. Weird huh! But actually effective.  Once I realised this I made a habit of it.

Whatever your own situation (whether you know it or not) it is always improved when you start to help others.  Try it! Reach out to someone you suspect might be stressed and in denial and maybe on the downward slope. Be a support to them, listen and show some compassion.  Then notice yourself.  Some of what you are saying to them turn back on yourself.  Notice the signs.  It’s quite empowering!

The first thing people need to do when they notice stress is to get back on the upward slope.  This requires reducing the load. You have to reduce your load and / or help someone else reduce theirs.  They go hand in hand. You can’t hope to hope to reduce stress while maintaining or increasing load (where’s a physics graduate when you need one?) it doesn’t work.  We have to do this first before we use positive strategies of development which I mention later.

What is empowering about managing your stress?

Firstly, You have choices!  Yes, I’ll say it again, YOU DECIDE!  Exercising those choices will give you back control.  The world might be presenting us with ‘faster than’ and ‘more of’ as we mentioned at the beginning but we are not victims or slaves to those.

You have choices.  You can say NO! You can decide to eat different things.  You can decide when you go to bed and when you get up (new parents with brand new babies aside! No sympathy your choice was much earlier in that particular process!)

You can decide to miss the rush hour or leave more time to get that meeting. You can decide that there is more to life than a bigger car, or mortgage or promotion or time spent with loved ones.

At work we need to find ways to have ‘adult’ conversations about what it is reasonable to expect and what you are prepared to do so your health isn’t compromised. We need to challenge our managers and managers need to be understanding and flexible.  We need to be ruthless with our diaries and block out  time for travelling, reflecting, thinking, resting, laughing, walking and talking.  Not just fit them in when we can.  Start to try it.  Look at next weeks diary and take back 90 minutes each day to do what you want to do.

Beyond just ‘coping’ better what else can you do?

Like the bridge in the earlier analogy, performance under stress can be improved by increasing capacity (able to handle more load), endurance (ability to sustain performance over time), resilience (ability to recover and ‘bounce’ back) flexibility, (willingness and ability to change, adapt and ‘flex’ without breaking).

These abilities don’t just come to us and they aren’t cured with a magic pill.  We have to learn and develop.  We have to try new things, fail, improve and gradually build our capacity, endurance, resilience and flexibility.

There are many ways to improve ourselves and many people find it easier to have some sort of goal, so you can notice your achievements and plan, so you can practice.  Remember you are in control and decide what it is you will work on first or what is likely to give you the best return given your own goals.

The world isn’t stopping any time soon and so unless we are doing something about managing our stress and improving our ability to withstand the pressures, then we are just waiting for that big wind to come and blow us over.  I have recommended some reading and there are some other good, affordable online courses available.

Here is a really simple approach to taking back control. Try is as soon as you have watched the video. Take action.

So to summarise
  • Change in the outside world in the form of ‘faster’ and ‘more of’ is impacting all our work lives and making them more stressful
  • Stress is needed to perform but once we are passed the peak and get over-stressed it can be a slippery downward slope to collapse
  • There are four steps before collapse that we can notice about ourselves and others: 1) Self-denial, 2) Performance Issues, 3) Safety Issues, 4) Health Issues
  • Friends and colleagues can help each other by noticing these signs and not ignoring them. Show understanding and compassion. Help take away the load that’s causing the stress
  • There are three types of stress 1) Physical, 2) Chemical and 3) Emotional and while stuff happens around us we are more in control than we often like to believe. Start to notice and be aware of your own ‘system’. Which bits are under most stress?
  • Help someone else. Don’t stand by and watch someone in trouble even if they are in self denial.  When helping notice yourself.
  • Say NO more often, be ruthless with your diary and plan in more reflection, thinking, fun, walking and travel time.  Take back control.
  • Plan to develop and improve aspects of your capacity, endurance, resilience and flexibility. Get help, have fun, move and improve!
Some of my favourite books and audio books on stress

If you need more than a read try perhaps an online programme.

Click here to visit E-Stress Management.

If you need some more inspiration here is a great Ted Talk by Kelly McGonigal on “Making Stress Your Friend”.

For others it maybe we need a good work out to alleviate the stress.
Click Here!

Let me know what you think with any comments, experiences, ideas, challenges or questions below.



Business ideas from home – Young mum becomes entrepreneur and eco-educator

Sarah Morgan Big Ideas WalesI read this story today when looking at business ideas from home and found it truly inspirational.  A young woman using her knowledge, skills and passion to address an issue dear to her by getting creative.  She addresses the issues of autism in children, which have parallels with ADHD, in a fantastically creative way.

Sarah Morgan from Blaenau Gwent has created her own Eco-education business for children with autism following her own experience with her young son.

What does Eco Explore Education Do?

The Eco-Explore Education workshops that Sarah has developed get kids Eco explore logoback in touch with nature and to be curious and inquisitive about the natural world around them.

Driven by the observation that kids on the autism spectrum relaxed and communicated best when surrounded by the great outdoors Sarah decided to take some positive action to support these kids in the communities around Wales.  Working in small groups with a teacher the children do a wide range of really stimulating activities that include things like making bird-feeders, planting wild flowers, identifying the creepy crawlies and insects around then and observing the natural world around them.

How was Sarah supported in her entrepreneurial idea?

Sarah received direct support from “Big Ideas Wales” which is part of the Welsh Government’s Business Wales Service.  It is part funded by the Big Ideas WalesEuropean Regional Development Fund.  Having been to University in Wales, albeit in the north, Bangor to be precise I have seen over the years how as a nation Wales has really started to invest in entrepreneurs and innovation.  There seems to have been a really proactive approach towards the parts of the economy that are the future.  It often starts within higher education with universities and colleges really providing a stimulus through research and the encouragement of entrepreneurship.

What can entrepreneurs learn from Sarah’s ambition?

Well number one is to choose something you are passionate about.  It is my own experience and I hear it and see it with virtually every successful entrepreneur.  Starting something from scratch needs above all energy and motivation that will sustain you through all the problems and tough times.  Energy and motivation will also enable you to have some fun and realise a sense of achievement.  This cannot be underestimated. It is tough. Being passionate about the business you are creating is the real key.  Sarah found her passion in ecology, the outdoors and supporting kids (including her own) to realise their potential.

What are the parallels with ADHD?

There is research that shows that the ADHD brain is impacted by the monotony of modern indoor environments and the routines of daily life.  The ADHD brain requires stimulation, spontaneity and surprises to really function optimally and to be using its potential.  The outdoor, natural environment provides a great deal of this stimulation to all the senses.

Salif Mahamane who is conducting studies at Utah State University, USA, thinks we have become “out of touch with the environment that we have been adapted for”. Salif believes that by changing your environment you Salif Mahamanecan change your mental focus.  A number of studies now show that outdoor environments reduce ADHD symptoms and more than that there is evidence to show that those with ADHD are actually more in tune with natural environments.  Virtually the whole of human evolution occurred in the natural landscape so it shouldn’t be surprising that our attention mechanisms are developed for this.

Sarah’s observations with her own child and other kids on the autistic spectrum is similar once they are outdoors.  These children showed less stress and improved their communication when back in the natural environment.

I would love to hear about any stories or experiences you have, any questions or any comments at all.  Let me know.




Rory Bremner’s personal ADHD journey on BBC – a point a view

Rory Bremner Brain ScanOn the recent BBC2 Horizon programme (which is still available to view on BBCiPlayer), Rory Bremner, Britain’s most loved comedian impersonator,   took us on his personal journey on discovering his Adult ADHD diagnosis.


It was helpful, interesting, revealing and frustrating to me in equal measure. Cards on the table time.  I am on a bit of a personal mission, fuelled by my own experiences, to get the issues surrounding ADHD into the spotlight.  It is a modern day epidemic affecting millions of people and like many mental health issues gets the nod of sympathy but not the real empathy that is needed to tackle it.

What did I find HELPFUL?

Well first and foremost round of applause to Rory and the BBC in having the foresight and idea in the first place.  Anything that puts ADHD up there, getting some exposure to what this condition actually is and its impact must be positive.  It is really, really helpful on national television to have one of the nation’s treasures (sorry Rory to embarrass you but we love you!) being prepared to be vulnerable and expose a personally Rory Bremnerdifficult diagnosis so we can all understand more.  Rory saw the diagnosis as he said as an “admission of failure in many aspects of my life”.  This honesty and openness will no doubt help people to perhaps get there own diagnosis.  Personally my own diagnosis at around the same age and stage in life as Rory was liberating.  I saw it not so much as am “admission of failure” but as at least a part “explanation” of many of the difficulties I head faced. The programme also helped to make the condition tangible.  The programme showed there was something demonstrably different in the brain that made the condition more real.  For those of us living with it we don’t need reminding of the reality but for those who want to understand it more there was concrete evidence.  Helpful indeed!

Why did I find it INTERESTING?

It was interesting to see the array of different disciplines that considered ADHD Brain Scansthe diagnosis.  Rory and the BBC introduced us to Neurologists, Psychiatrists, Geneticists, Evolutionary Biologists, Biochemists, Cognitive Behaviour Therapists.

Professor Katya Rubia from King’s College, London showed the real differences in the activation of the brain from MRi imaging.

Professor Barbara FrankeProf Barbara Frank showed the genetic research she is undertaking at Radboud University, Netherlands to isolate the genes that may be responsible for predisposing people to ADHD.  They had isolated a few but there seemed a long way to go.

There was a bit of a lame but amusing attempt to develop a metaphor of cooking gingerbread men to demonstrate the complex interplay between genes and environmental factors.  I particularly loved the shark bait Shark bait Dr Jonathan Williamsanalogy, given by Dr Jonathan Williams a consultant psychiatrist, explaining that there was a reason that populations needed a small group of people with ADHD as the risk takers that kept others safe.

I empathised with Salif Mahamane who is doing research at Utah State on how our physical environment really doesn’t help the ADHD condition.  As an ADHDer himself he believes that urban indoor environments (where we spend too much time) lack spontaneity, are monotonous and boring.  These really don’t help.  He pinned for the Salif Mahamaneoutdoors and described those with ADHD as ‘pathfinders’ for communities. My own kids completely recognised this in me. Even remembering the times I spotted the twitches in the undergrowth whilst enjoying a family Kent country walk, with me saying “its a snake” only to reveal  an actual bloody snake!

Like with many medical or mental health issues there is no single discipline or approach that will address the underlying causes.  Our best hope through research is definitely a multi-discipline approach.  It was interesting to me how the programme weaved the story together through the different disciplines.

What did it REVEAL that I didn’t know already?

I have to admit I was expecting the worst when I sat down to watch the programme.  I have a personal interest in the real science and don’t expect to learn much from a TV programme that needs to be interesting to a wide audience.  While some of the science was superficial in its presentation it was very interesting and I did learn some stuff I hadn’t already come across.  I was particularly interested in the historical piece.

ADHD is often portrayed as a ‘modern disease’.  There is some truth in this as changes in our diet and other aspects of our modern lives have created health challenges that weren’t so prevalent 100 years ago.  Rory took us back to Germany where some of the earliest efforts to understand ADHD were made.  The first known description of ADHD appeared in a textbook in 1775 but in the 1840’s a physician, Heinrich Hoffman who also famouslyADHD BBC Horizons wrote children’s books based on his patients told us of a character called “fidgety Phillip” who showed all the symptoms of ADHD.

Whilst the history revealed the fact that this was a condition that has long been known about and researched the programme also revealed the lack of progress in dealing with the underlying causes and how our own medical approach again tends to put all the energy into dealing with symptoms rather than ‘root’ cause.  This leads to my next reflection on what I found frustrating about the programme.

Why did I find it so FRUSTRATING ?

Underlying my frustration was the similarity of Rory’s experience to my own when you get to the “so what are we going to do about it?” point following the diagnosis. Unsurprisingly, there was a Doctor providing a pill, Methylphenidate, (a class A drug in other forms!) to treat the symptom without any particular exploration or discussion of real alternatives, emerging science or non-medicated approaches.

Pop the pill, there may be a few side effects (completely underplayed) and this is the rest of your life! Rory quipped to the consultant psychiatrist “How long have you been a drug dealer?” . For me it sums up the approach we have come to accept.  It showed Rory after apparently his Rory Bremner BBCfirst dose going on stage and then subsequently describing a difference he felt. Hmmmm! Seems a bit instant.  Also the doctor who was diagnosing Rory said that he didn’t know why Ritalin, now conveniently renamed, gets “such a bad press” What!!!  The friendly voice over tells us that the doctors say Rory needn’t worry about the medication after all there were over 1 million prescriptions in England alone last year.  Well that’s alright then!! As if it was some form of justification.

You only have to look at many of the recent studies that show for example the potentially addictive nature of stimulant drugs like Ritalin and other methylphenidates.  They stimulate dopamine which is believed to relief some of the symptoms but the brain builds a tolerance that then requires more and more drugs to have the same effect.  This can create dependency and anyway is still not dealing with the underlying cause.

There is a huge growing research base in many neurological disorders like ADHD, Parkinsons ans Alzheimers showing that these conditions can be fixed – yes actually fixed! – by focusing on other non-drug, non-surgical approaches.  None of this was even mentioned on the programme which given my own similar experience is frustrating.  After my diagnosis and in my first visit to my G.P. I was prescribed a daily dose of 90mg of Concerta Concerta drugwith zero discussion about alternatives, my lifestyle, my nutrition, my sleep etc etc.

I am not saying that drugs don’t have their place or that you need to deal with symptoms.  My frustration is that a programme like this is a rare opportunity to explore some different thinking, approaches and ideas.  Instead we are left with something that just tows the current medical line and I didn’t find helpful or hopeful.

The other frustrating omission for me was the most serious impact I see that those with ADHD having on people in adulthood differently from childhood.  We saw a stark demonstration of a young boy with extreme symptoms and the huge impact on the relationships in his family, especially his mum and sister as well as those at school.  Yet we didn’t hear much about impacts on relationships with Adults.

In my experience this is by far the biggest impact people are having to cope with in their relationships at home and at work but Rory didn’t really take us into this issue in the programme.  Divorce and not being able to hold down a job remain the really difficult issues for those with ADHD and the people they live with.  We are loved and drive people nuts in equal measure.

I’d love to hear what you thought.  If you manage to watch the programme  let me know. Interested to hear your views or any challenges to my conclusions.  Please feel free to comment below.

Best online business tools

I have used and come across some fantastic online tools that really make life easy. The have identified a few of the best online business tools here so you can really get your online business off to a great start.

Here are my current top five:

Google Primer is a free app offering interactive digital marketing and business lessons in 5-minute easy to digest ‘bites’

Wealthy Affiliates is the premier tool for training in developing an online business with large range of free tools, training and resources

Clickbank is the largest affiliate marketing site for digital products catering for both affiliates and vendors

Gusto once your business is growing this is an online service that acts as your entire HR department including payroll, records etc.

Dropbox is a tremendous solution for all your file storage needs allowing easy sharing, back up and organisation

Many of these great tools and services are free and really can support you in developing your new business.  They have been invaluable to me and I am happy to share my experiences with you if you have nay questions. Please do post your comments I would love to hear from you.  If you have any comments or questions at all please let me know. Thank you. Positively, Keith

Wealthy Affiliate Review, an ADHD perspective

Wealthy Affiliate Review for the Adult ADHD Community

Overall Ranking:   9.75/10

Price: $0 or £0 for Starter Membership

Owners: Kyle and Carson



Introduction to Wealthy Affiliate

Wealthy Affiliate (WA) is the premier online marketing business in the world and provides a total package of training, resources and support for those wanting to earn income through the internet, either as additional income to top up their monthly salary or to build significant wealth over time.

The WA model is unique in many ways not least because it offers extensive Start Up training and resource for free and a single price, relatively low cost membership ($49/ month) if you wish to really accelerate your business.

I initially reviewed WA from a very personal perspective when I was diagnosed with Adult ADHD and wanted to use the opportunity to find a fulfilling job and career that played to my strengths.  WA provides a full service with state of the art platform, fully structured training, support and an amazing community network that really helped me launch my business.

I am interested to hear from you (whether you have ADHD or not) and any comments at all that you have on WA.  Pleased to hear any feedback or views.

Pros and Cons


  • All levels of training from beginner to experienced
  • All types of training including video, tutorials and classes
  • Instant, active community of 10,000’s members ready to support
  • 24/7 live interactive help and support
  • 2 free websites
  • Access to industry experts
  • State of the Art hosting
  • A strict spam free environment
  • $0 or £0 Membership. Yes you can sign up for free.


  • So much material and features can be initially overwhelming
  • If you have ADHD and a tendency for hyper focus it can keep you occupied for hours. If you have other commitments this will need to be managed
Who Is It For?

WA is for everyone who wants to run a successful online business.  It will appeal to the absolute beginner as it has a easy step-by step approach.  It can also be used by someone who currently has an online business who wants to really optimise their business.  WA can also help those whose current business does not have a significant online presence and who want to maximise this opportunity but don’t know how. I believe that those with Adult ADHD like me who were looking to start an online business, without giving up the day job immediately its an ideal way of building a business part time.

Training and Tools


The training is comprehensive to say the least.  Most importantly it is organised, well structured and designed to be used at the pace you want to learn.  It has material from the absolute basics, it doesn’t assume you know anything, right through to the very advanced for those with considerable experience already.  The amount of training is impressive and includes:

  • Combined tutorial and video training – appealing to different styles
  • Task based learning – that ensures knowledge and learning is embedded
  • Live weekly training sessions – provides specific focus and a ‘deeper dive’
  • Classrooms – organised topic based sessions
  • Interactive discussions, Q&A – to get help from the community or experts


The set of tools available, like the training, is comprehensive. It seems nothing has been forgotten.  There are helpful suggestions as to other tools available as well as providing exactly what is needed with WA itself.  The range of tools include:

  • Website builder – WordPress Express
  • Keyword and competition research tool
  • Low competition, selected keyword lists
  • Access to over 2000 website themes
  • Rapid writer for more content

Everything that is needed has been thought about.  It is truly comprehensive when it comes to tool and training


If you ever stuck at all the 24/7 support system and community are an exceptional resource.  Trying to find help online through Google, for example, is sometimes daunting, time consuming and you are never quite certain that its the right support.  The community at WA is huge, very active and expert.  There is someone to help you any time of day or night with any issue small or large.  The support is multi-faceted and includes:

  • Live 24/7/365 support
  • Interactive discussion
  • Live Q&A
  • Private 1:1 support from experts
  • Access to a large community of specialists and experts

The support is impressive, instant and having access to the real experts is reassuring


Wealthy Affiliates has a very simple two point pricing model:

  1. Starter Membership, $0.00 (Join Here)
  2. Premium Membership, $47.00 per month / $359.00 per year (Join Here) 

Starter Membership

This is really a genuine ‘no strings attached’ offer that gives you immediate access to the community once you sign up as a starter.  You also receive an unbelievable package that includes:

  • 2 free websites
  • Access to the keyword tool
  • Over 500 training modules
  • Structured training
  • Live chat and support from the community 24/7
  • 3 classrooms
  • Commenting on your website
  • Feedback

This can be all tried and tested for free

Premium Membership

This is a genuine ‘complete’ package for a single inexpensive price.  If you are serious about an income or business from the internet then there is nothing better, more comprehensive and supportive on the market.  The Premium membership price provides everything available from Wealthy Affiliate and everything you would ever need to set up an internet business.  There are too many features to list but here are some of the highlights:

  • No additional fees including no hosting fees, no keyword tool fees, no website builder fees, no expert help or coaching fees
  • Up to 50 websites can be hosted
  • Full Word Press support
  • All in one SEO pack
  • Unlimited training with hundreds of modules
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Final Opinion

Join the Starter Membership for $0.00 and begin your journey.  Don’t give up the day job until you’ve got things underway but try your hand with Wealthy Affiliate as a entry into the internet world.  Get involved and see the rewards

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Review summary

Name: Wealthy Affiliate

Website: www.Wealthy

Overall ranking: 9.75 / 10


Genuinely the best opportunity on the net.  Absolutely nothing to lose to give it a go.  Genuine people to support you all the way.

Please feel free to leave your own comments or feedback below. Would love to hear from you.  You can find also find me at Wealthy Affiliate (here is a link to my profile)